CES · Product Launch · Brand Announcement
Polk Audio Command Bar
Social media content supporting the CES announcement of the world's first soundbar with Alexa built in. Big launch energy with a strategy to match.
Open to OpportunitiesI make brands impossible to scroll past.
Alma Garcia · Social Media Strategist
I make brands impossible to scroll past.
Even law firms.
Bilingual · Data-Driven · Content Creator
Strategy
Platform strategy, content calendars, audience analysis, and data-driven decisions rooted in what the numbers actually say. I track trends as they form and find the organic angle to insert a brand into the conversation, not just repost what's already peaked. Experience supporting and leading both national and global campaigns.
Content Creation
The future of social is creators, not brands. I've put myself on camera to prove it, scripting, recording, and editing videos featuring myself in English and Spanish. I started this at TorkLaw, putting a face behind the firm to humanize a brand people don't usually trust.
Script
Concept, copy, and hook. Written for the platform before the camera turns on.
Film
On location, on camera, or directing talent. I show up and get the shot.
Edit
Final cut, captions, sound. Ready to post without a separate post-production team.
How the viral posts happen
I don't wait for trends to peak. I'm already in them.
Every post of mine that's gone viral happened because I caught the moment early and gave it a brand-relevant twist before anyone else did. At TorkLaw, I turned a wave of Waymo accident headlines and new California traffic laws into a viral Instagram carousel and a TikTok talking-head video, both organic, no paid support. I did the same with breaking news like the Delta plane accident and a multi-car snowstorm pileup, connecting current events to the firm's expertise while the conversation was still happening, not after.
Most companies budget separately for videographers and editors. At Sound United and Mindgruve, those were dedicated roles. I do all three. Faster turnaround, lower overhead, and content that stays true to the strategy from concept to publish.
By the numbers.
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Years of Experience
0K+
Followers Managed Simultaneously at One Point in Time
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Accounts Managed at Once · National & Global Campaigns
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Languages · English & Spanish (Native Production in Both)
0K
Views on a Single Organic TikTok for a Personal Injury Law Firm
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Industries Worked Across
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Influencers Recruited & Managed · Mostly Product Exchange Based
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Product Launches Supported · National & Global
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Budget to Secure UrAvgConsumer (3.45M YT Subs) · 3M+ Views Generated
Every account I've ever managed has grown. Every single one.
I don't just manage accounts, I build communities around them. The strategy isn't just to post consistently. It's to study the audience, earn their trust, and create content that makes them feel like the brand was made for them. That's what drives real growth, not just follower counts, but engagement, shares, saves, and the kind of loyalty that compounds over time.
Most notably, I grew the Marantz Instagram from 7K to 90K followers by immersing myself in the audiophile community and creating content that genuinely served them. The result wasn't just growth, it was a highly engaged following averaging 7% engagement rates at scale, which is rare for an account that size. Most accounts see engagement drop as they grow. Marantz didn't.
I've replicated that pattern across brands in 18 different industries. The playbook changes. The outcome doesn't.
- 7K to 90KMarantz Instagram follower growth
- 7%Sustained Instagram engagement rate at scale
- 59%TorkLaw year-over-year social growth
- 28%TorkLaw engagement increase
- 2M+Organic views generated for TorkLaw
Strategy is nothing without execution.
Every video below was scripted, shot, and/or edited by me, across formats, languages, and industries. UGC, event recaps, talking heads, trending audio, educational content, humor driven hooks. I know what works on each platform because I've built it from scratch. I'm not just a strategist behind the screen. I'm comfortable on camera, bilingual, and have been interviewed on live news in both English and Spanish.
Event Recap · Shot & Edited
LA Auto Show
Attended, strategized, shot, and edited this recap. An example of fast turnaround social content from a live event.
Bilingual · Spanish · Educational
En Español
Scripted, shot, and edited entirely in Spanish. Educational content with a scroll stopping approach, reaching audiences most brands miss.
Trending · Faceless · AI Voiceover
Waymo Legal POV
Leveraged a viral Waymo moment for a legal angle. Faceless format with AI voiceover. Trend hijacking done right.
Interview · Talking Head · Editorial
Attorney on Camera
I don't have to be the only face on screen. Interviewed an attorney, directed the shot, and edited the final piece.
Humor · Viral · Comments
Laughs That Convert
Leaned on humor to hook the viewer. Proof that entertainment and strategy aren't mutually exclusive.
Event · Fight Night · On Location
Jake Paul vs. Chavez Jr.
Attended, shot, and interviewed attendees at a major boxing event. I understand that traveling is part of the job.
Influencer · Awareness Campaign · Consumer Electronics
Influencer Collab
Part of an awareness campaign built to drive sales. Secured the partnership and managed the collab from pitch to publish.
TikTok · Trending Audio · Platform-Native
TikTok Trending Sound
Leveraged trending audio to create a quick, platform native TikTok. Knowing the moment and moving fast is the skill.
Experience
TorkLaw
Personal Injury Law
Bilingual social strategist. Took over an account that was bleeding followers, completely revamped the strategy, and turned every KPI green. Posts went viral on both Instagram and TikTok organically. 59% YoY growth. 28% engagement increase. 2M+ organic views.
Mindgruve
Digital Marketing Agency
Led campaigns across 12 clients and 41 social profiles. Launched influencer campaign generating ~5M impressions. Affiliate program drove ~$180K in sales (Q1 only).
Granite Gold
Home & Consumer Products
Managed social, forums, and a product exchange review program. ~60 pieces of content published monthly. Supported the launch of the first EPA approved antimicrobial disinfectant clinically proven to combat COVID 19 during peak pandemic.
Sound United
Consumer Electronics
Managed 20 global accounts across a niche audiophile community. 700K+ followers. Grew Marantz from 7K to 90K with 7% sustained engagement. Secured UrAvgConsumer at $0 · 3M+ views generated. Supported world first product launches including the world's first soundbar with Alexa built in and the world's first 8K receiver.
The proof is in the numbers. Want to see the data behind the content?
Every stat, every benchmark, every viral moment.
View Full KPIs Page